Saturday, February 27, 2010

NY FALL 2010: Hisham Oulmlil

By Joseph Ungoco for

Following the well known maxim to "zig" when they expect you to "zag", Hisham Oumlil took his collection in a whole new direction. For Fall/Winter 2010, Oumlil transported his customer on a journey through the varied "Shades of Man". Loyal fans and longtime supporters alike were delighted to see new fabrics and textures applied to his unmistakable signature tailoring.

Oumlil applied quilting in a totally modern way. His horizontal channel quilting lent volume and visual interest to already well fitted silhouettes. My fellow editors and myself, were mad for his diamond quilted taffeta, both as an accent on a lapel of a brocade jacket and as a full look in an evening jacket.

Fashion Group's Rising Star for 2008 he has risen to new heights and in doing so, will undoubtedly bring his label into a broader level of consumer awareness. To the sounds of the James Bond theme, Oumlil showed us the man many of us want to be and some of us love to hate. Either way, he gave us an amazing collection of pieces that can elevate any man's wardrobe.

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