Monday, April 12, 2010

THE ART OF SHAVING EYE GEL

Jennifer Christopher keeps an eye on men's grooming

For too long, men’s products have been relegated to the category of necessary, boring standbys, like deodorant and the occasional spritz of fancy cologne, completing ignoring the simple fact that men have skin issues just like their female counterparts. The Art of Shaving, based out of New York, comes to the rescue of longing-to-be-pampered men everywhere with their naturally-good-for-you line of men’s shaving and skincare products. Pre-shave oils, shaving creams and after-shave balms are uniquely formulated with essential oils (peppermint, lemon, lavender and sandalwood to name a few) specific to different types of skin, while masks, scrubs and facial treatments gives men’s skin the special attention it deserves.

One new product sure to come in handy after all those late-night holiday parties is the Art of Shaving Eye Gel. Formulated with the rare and precious Blue Chamomile essential oil containing azulene, a natural anti-inflammatory that is used for soothing under-eye skin and relieving puffiness. Horse chestnut extract banishes those pesky dark circles, while red marine algae promotes hydrated skin to minimize fine lines. Olive and jojoba oils work overtime to restore skin elasticity. While guys have the almost uncanny ability to grow more ruggedly handsome as they age, everyone could use a little help. With its old-school lettering and instantly tangible results, this is one product men won’t be embarrassed to have in their medicine cabinet.

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